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Become a high-earning digital marketing manager in 7 months
Get career advice now
Join this program with a discount from the partner fund and start earning OF 45,000 EURO a YEAR
IT education in Germany
01
Online Bootcamp: join live remote workshops
02
Get employed in international companies
03
Instructors are practicing marketers with international experience
04
Work remotely from anywhere in the world
Become a high-earning digital marketer
in 7 months
in 7 months
Get career advice now
Join this program with a discount from the partner fund and start earning an average of €70,000 (or $75,000/£61,000) per year
IT-education in Europe, England, and the USA
01
Online Bootcamp: join live remote workshops
02
Internships and work on real projects
03
International job opportunities
04
Remote work from anywhere in the world
100% financing of education in Germany
05
What does a Digital Marketer do?
A Digital Marketer helps companies grow, attract new customers and retain existing ones.
For example:
For example:
- Researches the company's products, their target audience and customer needs
- Develops strategies and selects promotion channels such as SEO, SEM, PPC, social media, email marketing and others
- Manages the launch of campaigns and evaluates the results based on data
A mid-level Digital Marketer’s annual salary is around €70,000 (or $75,000/£61,000)
International Tech companies are looking for 63,084 Digital Marketers right now
The Digital Marketer Course takes 7 months
Digital Marketing Manager is…
About us
- We accompany you at all stages of your new career: from training to internship to employment.
- Graduates work in international tech companies and earn an average of €70,000 (или $75,000/£61,000) per year.
About us
____________Our graduates receive European certificates, which are highly valued by employers all over the world. This diploma will set you apart from other candidates who have completed «accelerated online courses».
____________There are no «recorded lectures» at school — only live online lessons and teamwork on real projects. For 7 months of study, you will receive a fundamental applied education with today's best practices.
____________There are no «recorded lectures» at school — only live online lessons and teamwork on real projects. For 7 months of study, you will receive a fundamental applied education with today's best practices.
____________Starta Institute teachers are the stars of the tech industry. They teach according to the school's proven methods and give prompt feedback.
Your new path starts here ...
A story
Point A
You realize that you want a position that pays well, provides autonomy and challenges you to grow. You make the decision to become a tech professional.
1 month later
As a Starta Institute student, you gradually immerse yourself in a new field under the guidance of our instructors and mentors.
7 months later
You have just graduated and received a diploma. Congratulations! You are now a Junior Digital Marketer. Your skills are in high demand in the international job market — all you need to do now is choose the right companies that match your goals.
1 year later
You now have a job in an international company. You are a part of a team that both challenges you and you can contribute to.
3 years later
You have become a Senior Digital Marketer, earning €100,000 ($110,000/£87,000) per year and managing your own team.
Now, you are mentoring others — they ask you for career advice.
Now, you are mentoring others — they ask you for career advice.
After 4 years, you are managing an entire IT company remotely and earn €140,000 ($150,000/£121,000) per year. Your life has transformed significantly. You should be proud!
And that’s not all. The next step may be to start your own business, where you could earn even more.
And that’s not all. The next step may be to start your own business, where you could earn even more.
Point B
What will you do during your education?
How the education program works
Lessons offered in English and Russian
An opportunity to earn points for helping others and spend them on attractive bonuses in our IT shop
Introduction to tech culture, and work principles of tech companies and teams
An in-depth immersion in skills and subjects that interest you
Work on projects with real companies, portfolio building and assistance with resume preparation and interviewing
Live, online lectures from the most prestigious professors, giving you ample opportunity to ask questions and receive feedback about topics that you have difficulty with
The course program
During education
Theory: 5 hours
Intro to Digital Marketing Landscape:
— marketing role, objectives, and KPI for business
— features and opportunities of digital marketing
— market overview, trends shaping Digital Marketing, evolving and adapting over time
Career in Digital Marketing:
— corporate structure 101
— organizational structure of marketing departments in various companies
— specialization, career, salaries in Digital Marketing
— scope of competences and responsibilities of Digital Marketing Manager
Intro to Digital Marketing Landscape:
— marketing role, objectives, and KPI for business
— features and opportunities of digital marketing
— market overview, trends shaping Digital Marketing, evolving and adapting over time
Career in Digital Marketing:
— corporate structure 101
— organizational structure of marketing departments in various companies
— specialization, career, salaries in Digital Marketing
— scope of competences and responsibilities of Digital Marketing Manager
Theory: 25 hours
Independent work: 15 hours
You will learn:
— research in the work of a marketer (goals, design, developing hypotheses)
— methodologies of customer research
— defining addressable market and target audience
— defining audience's needs and demands
— developing a buyer's profile (preliminary demographic targeting)
— defining and optimizing customer journeys
— conducting and evaluating competitor's analysis
— defining USP
Independent work: 15 hours
You will learn:
— research in the work of a marketer (goals, design, developing hypotheses)
— methodologies of customer research
— defining addressable market and target audience
— defining audience's needs and demands
— developing a buyer's profile (preliminary demographic targeting)
— defining and optimizing customer journeys
— conducting and evaluating competitor's analysis
— defining USP
Theory: 25 hours
Independent work: 10 hours
You will learn:
— branding (visual identity formation)
— rebranding (visual identity actualization)
— core values and value proposition
— price formation and unit economics
— budgeting
Independent work: 10 hours
You will learn:
— branding (visual identity formation)
— rebranding (visual identity actualization)
— core values and value proposition
— price formation and unit economics
— budgeting
Theory: 20 hours
Independent work: 20 hours
You will learn:
— creating video content
— visual communication
— text formation and copywriting in English
— content tailoring for different SM platforms
— content management systems (Pardot, HubSpot, Ahrefs, Salesforce, etc.)
Independent work: 20 hours
You will learn:
— creating video content
— visual communication
— text formation and copywriting in English
— content tailoring for different SM platforms
— content management systems (Pardot, HubSpot, Ahrefs, Salesforce, etc.)
Theory: 30 hours
Independent work: 10 hours
You will learn:
— various social media tactics
— attribution of these tactics into a coherent strategy that targets the marketing objectives, derived from sales or master plan
— identification of various audience groups (segmentation and attributions)
— regularity as a key factor of SM campaign performance
— network management and community engagement
— understanding of organic and payed for growth
— repetitional brand campaigns
Independent work: 10 hours
You will learn:
— various social media tactics
— attribution of these tactics into a coherent strategy that targets the marketing objectives, derived from sales or master plan
— identification of various audience groups (segmentation and attributions)
— regularity as a key factor of SM campaign performance
— network management and community engagement
— understanding of organic and payed for growth
— repetitional brand campaigns
Theory: 10 hours
Independent Work: 10 hours
You will learn:
— various advertisement channels, platforms and their idiomatic usage
— basics of targeting: demographics, location, interests, background
— manipulations with digital footprint
Performance marketing (advertisement):
— development of ad strategies and prioritization tactics
— creatives and its tailoring to each advertisement platform
— Meta display campaigns and business suite setup
— Google display ads
— Amazon display ads
— Apple's display ads
— analyzing ad performance
— performance optimization and creative fatigues.
Search Campaigns:
— organic SEO optimization (native on the webpage)
— Google search campaigns
Email-marketing:
— email marketing platforms
— audience and its segments management
— email design
— html basics
— approach, tailoring and analytics.
Independent Work: 10 hours
You will learn:
— various advertisement channels, platforms and their idiomatic usage
— basics of targeting: demographics, location, interests, background
— manipulations with digital footprint
Performance marketing (advertisement):
— development of ad strategies and prioritization tactics
— creatives and its tailoring to each advertisement platform
— Meta display campaigns and business suite setup
— Google display ads
— Amazon display ads
— Apple's display ads
— analyzing ad performance
— performance optimization and creative fatigues.
Search Campaigns:
— organic SEO optimization (native on the webpage)
— Google search campaigns
Email-marketing:
— email marketing platforms
— audience and its segments management
— email design
— html basics
— approach, tailoring and analytics.
Theory: 30 hours
Independent work: 10 hours
You will learn:
— consolidated analytics
— Google Analytics 4
— Google Tag Manager
— Meta pixel: destinations and events
— mobile vs desktop prioritization
— performance evaluation and reporting
Independent work: 10 hours
You will learn:
— consolidated analytics
— Google Analytics 4
— Google Tag Manager
— Meta pixel: destinations and events
— mobile vs desktop prioritization
— performance evaluation and reporting
Theory: 20 hours
You will learn:
— disruptive marketing and non-idiomatic product placement
— tag-on and cross-branding strategies
— collaborations and cross-marketing campaigns
— influencer marketing
— informational subjects and events as community
— engagement instances
— PR management and outreach activities.
You will learn:
— disruptive marketing and non-idiomatic product placement
— tag-on and cross-branding strategies
— collaborations and cross-marketing campaigns
— influencer marketing
— informational subjects and events as community
— engagement instances
— PR management and outreach activities.
Theory: 35 hours
Group work: 10 hours
Project work (independently): 15 hours
You will learn:
— estimations and projections
— marketing plan formation
— measurable metrics and evaluation mechanisms
— marketing masterplan formation: long-term goals and tactics
— pitching 101
Group work: 10 hours
Project work (independently): 15 hours
You will learn:
— estimations and projections
— marketing plan formation
— measurable metrics and evaluation mechanisms
— marketing masterplan formation: long-term goals and tactics
— pitching 101
- Market overview
- Career
You will learn marketing trends, marketing department structures and KPIs, and career paths.
Theory: 5 hours
Intro to Digital Marketing Landscape:
— marketing role, objectives, and KPI for business
— features and opportunities of digital marketing
— market overview, trends shaping Digital Marketing, evolving and adapting over time
Career in Digital Marketing:
— corporate structure 101
— organizational structure of marketing departments in various companies
— specialization, career, salaries in Digital Marketing
— scope of competences and responsibilities of Digital Marketing Manager
- CJM
- User profile
- Competitor analysis
Dive into customer needs, target market analysis, and customer journey optimization.
Theory: 25 hours
Independent work: 15 hours
You will learn:
— research in the work of a marketer (goals, design, developing hypotheses)
— methodologies of customer research
— defining addressable market and target audience
— defining audience's needs and demands
— developing a buyer's profile (preliminary demographic targeting)
— defining and optimizing customer journeys
— conducting and evaluating competitor's analysis
— defining USP
- Branding
- Budget
You will master brand development, budgeting, and unit economics of product.
Theory: 25 hours
Independent work: 10 hours
You will learn:
— branding (visual identity formation)
— rebranding (visual identity actualization)
— core values and value proposition
— price formation and unit economics
— budgeting
- Сopywriting
- Canva
- CMS
Learn how to create engaging content and operate CMS systems like Pardot, HubSpot, Ahrefs, Salesforce, etc.
Theory: 20 hours
Independent work: 20 hours
You will learn:
— creating video content
— visual communication
— text formation and copywriting in English
— content tailoring for different SM platforms
— content management systems (Pardot, HubSpot, Ahrefs, Salesforce, etc.)
- Social network
- Organic growth
Master the skills of paid and organic social media promotion and community building.
Theory: 30 hours
Independent work: 10 hours
You will learn:
— various social media tactics
— attribution of these tactics into a coherent strategy that targets the marketing objectives, derived from sales or master plan
— identification of various audience groups (segmentation and attributions)
— regularity as a key factor of SM campaign performance
— network management and community engagement
— understanding of organic and payed for growth
— repetitional brand campaigns
- Display ads
- Targeting
- SEO
- HTML
Learn how to combine Performance, Search and Email marketing channels to meet company objectives.
Theory: 10 hours
Independent Work: 10 hours
You will learn:
— various advertisement channels, platforms and their idiomatic usage
— basics of targeting: demographics, location, interests, background
— manipulations with digital footprint
Performance marketing (advertisement):
— development of ad strategies and prioritization tactics
— creatives and its tailoring to each advertisement platform
— Meta display campaigns and business suite setup
— Google display ads
— Amazon display ads
— Apple's display ads
— analyzing ad performance
— performance optimization and creative fatigues.
Search Campaigns:
— organic SEO optimization (native on the webpage)
— Google search campaigns
Email-marketing:
— email marketing platforms
— audience and its segments management
— email design
— html basics
— approach, tailoring and analytics.
- Consolidated analytics
Understand Google Analytics 4, Google Tag Manager, and Meta pixel to set up analytics and create reports.
Theory: 30 hours
Independent work: 10 hours
You will learn:
— consolidated analytics
— Google Analytics 4
— Google Tag Manager
— Meta pixel: destinations and events
— mobile vs desktop prioritization
— performance evaluation and reporting
- Influencers
- PR
- Outreach
Learn how to promote products outside digital marketing with cross-marketing, influencers, events and PR.
Theory: 20 hours
You will learn:
— disruptive marketing and non-idiomatic product placement
— tag-on and cross-branding strategies
— collaborations and cross-marketing campaigns
— influencer marketing
— informational subjects and events as community
— engagement instances
— PR management and outreach activities.
- Marketing strategy
- GTM strategy
Learn how to develop a comprehensive marketing strategy that helps businesses achieve goals.
Theory: 35 hours
Group work: 10 hours
Project work (independently): 15 hours
You will learn:
— estimations and projections
— marketing plan formation
— measurable metrics and evaluation mechanisms
— marketing masterplan formation: long-term goals and tactics
— pitching 101
Portfolio, to help you stand out in the competitive job market
We'll help you create a strong portfolio for employers with practical course assignments.
Let us help you stand out.
Achievements:
- Created an effective social media strategy and a detailed media plan for a US tech startup, resulting in a 10% increase in website traffic and a 20% increase in social media followers.
- Designed an innovative trigger email chain, increasing email open rate by 25% and customer retention by 20% on the 7th day.
- Decreased CAC by 10% for a tech startup with a new branding proposition, a marketing strategy, and advertisement tactics by analyzing top brand case studies and collaborating with the founding team
Получите карьерную консультацию
____________Sophie Werner,
____________Digital Marketer
____________Digital Marketer
________Sophie Werner,
________Digital Marketer
________Digital Marketer
Salary: starting at €3,800 ($4100/£3300) per month
Оставить заявку
Learn from the best tech and marketing specialists
Meet our instructors
Who you will learn from
Natalya N.
Experience: 20 years
Business Development Director at FILLLIN.ru cosmetics marketplace, Member of CIM — The Chartered Institute of Marketing, UK
Sergey G.
Experience: 5 years
Certified PPC specialist and PPC team lead, develops projects in Ukraine, Europe, USA and Canada
Olga М.
Experience: 4.5 year
UX/UI designer and a co-founder of the Facelime mobile app.
This certificate is your new superpower!
Starta Institute is licensed in Germany, and all of our programs are accredited by CERTURIA. Our graduates' certificates are valued by employers throughout Europe and beyond.
Get career advice now
A certificate
Our students’ reviews
Students’ reviews
«The course was very useful to me because it gave me practical knowledge and skills that I can apply in my work. Although it's impossible to learn everything in such a short time, the course gave me a great foundation on which I can build in the future. I really liked that it was easy to combine training with work. I recommend this course to anyone who wants to pump up their marketing and No-code skills. Thank you!»
«As a self-taught person, the program helped me structure my existing knowledge and gain valuable new skills. On the program, I learned how to set up targeted ads, which is very valuable, because I had a hard time figuring it out on my own. This skill has already paid for my training! The course was a great investment in my professional development, and I would highly recommend it to anyone who wants to improve their marketing skills.»
«This training gave me the courage to pursue a career in digital marketing! The lectures were informative, led by cool practitioner instructors.The career center has been a very valuable resource for me. Antonina on their team helped me get an internship. Now I do social media marketing, create texts for stories and posts, and develop creative concepts. My new goal is to create a strong marketing portfolio, and the program gave me all the skills and confidence to do this. Thank you, Starta Institute!»
«During the course, we covered different types of marketing tools and figured out when it's appropriate to use each one. I really liked the classes on Facebook ads, they were a breeze. But the courses on PPC and YouTube advertising were the most beneficial to me. Personally, I got everything I needed thanks to this course: all the necessary information about the types of ads that I needed to develop my business from anywhere in the world. I consider my goals accomplished!»
«This course exceeded all my expectations! The teaching staff was above all praise, and the curriculum was clear and detailed. The interview preparation block was very useful to me, as this is one of my sore points. I learned how to write a resume and cover letter, how to fill out a LinkedIn profile, and how to answer questions during an interview. Also, I got an extra push to work on an old project of mine, which makes me very happy!»
Andrey Karaschuk
5,0
4,9
Ekaterina Egorova
4,8
Yuliya Muzykina
4,6
Dmitriy Marchenko
4,7
Christina
A cost of the education
How much does it cost?
__________Each educational stream has __10 subsidized spots__ in the program with __an up to 70% discount__ from the European Tech Specialists Support Fund.
for those who are currently unemployed and ready for intense studying
Daytime form of education
-60%
A discount for 10 students per cycle from Tech Specialists Support Fund
€6200
€2500
A one-off payment:
-47%
A discount for 10 students per cycle from Tech Specialists Support Fund
€830
€440
Monthly payments, 7 months:
Consultations
13:00-14:30 (Sat. (CET))
Lessons
09:30-12:30 (5 days a week (CET))
Leave an application
Daytime
Get funding assistance in Germany
We will help you get government funding __covering 100% of the cost__ of your course if:
If you this criteria fits you, please take this short test. We will assess your chances.
Other opportunities
02
You are currently unemployed
03
You are registered in JOBCENTER and AGENTUR FÜR ARBEIT or you are planning to register
01
You are living in Germany
04
You have an undergraduate or graduate academic degree
Take a test
Start a new life right now
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International tech school in Europe, England and the USA
Teaching IT specialites and assisting in the employment of our students
*Tel-Ran.de has become part of the Starta Institute, an international startup institute headquartered in New York
*Tel-Ran.de has become part of the Starta Institute, an international startup institute headquartered in New York
Leave an application and our experts will tell you about the programs in detail
Leave a request